Technical SEO
7 articles tagged Technical SEO. Practical writing for business owners deciding what to build, fix or leave alone.
SEO and growth·Monthly SEO Checklist: What Your Agency Should Do Every Month
A short, repeatable monthly SEO checklist for a small or mid-sized business site, plus the quarterly and yearly work, and the tasks that should never appear on an invoice.
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SEO and growth·Do Core Web Vitals Matter for SEO? An Honest Answer for Small Businesses
Core Web Vitals do count in Google's rankings, but far less than most speed sales pitches suggest. Here is what LCP, INP and CLS measure, what really moves, how to check your site, and the fixes worth doing first.
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SEO and growth·How Do You Do SEO for a Multi-Location Business Without Thin Pages?
Opening a second or fifth location changes how SEO works. Here is how to build location pages that aren't thin, run one Google profile per real site, and report on each branch so you know which ones need help.
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SEO and growth·How to Use Google Search Console: A Guide for Business Owners
Search Console is free, comes straight from Google, and most owners never open it. Here is how to set it up, which four reports matter, and what to check each month in ten minutes.
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SEO and growth·What Should a Monthly SEO Report Include?
A good monthly SEO report fits on a few pages and answers three questions: are more of the right people finding us, are they getting in touch, and what happens next.
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Custom software·What should an RFP for website design and development include?
A good website RFP gets you comparable quotes and serious agencies. Here is what to put in it, section by section, and the red flags that make good agencies quietly decline.
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SEO and growth·Website Redesign SEO Checklist: How to Relaunch Without Losing Your Rankings
A redesign is the single most common way a business loses search traffic it took years to earn. Here is the before, during and after checklist that keeps your rankings intact.
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