SEO reporting
5 articles tagged SEO reporting. Practical writing for business owners deciding what to build, fix or leave alone.
SEO and growth·How to Read a Monthly SEO Report in Ten Minutes
Your agency sent the monthly PDF. Here is how to read the four Search Console numbers, the one GA4 line that matters, and the five questions to send back.
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SEO and growth·How to Use Google Search Console: A Guide for Business Owners
Search Console is free, comes straight from Google, and most owners never open it. Here is how to set it up, which four reports matter, and what to check each month in ten minutes.
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SEO and growth·How Do You Track Form Submissions in GA4 (and Trust the Number)?
GA4's built-in form tracking guesses, and it often guesses wrong. Here are four ways to track form submissions properly, how to mark them as key events, and how to test them before you trust the report.
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SEO and growth·What Should a Monthly SEO Report Include?
A good monthly SEO report fits on a few pages and answers three questions: are more of the right people finding us, are they getting in touch, and what happens next.
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SEO and growth·How to Measure SEO ROI Without Fooling Yourself (Formula and Setup)
A plain formula for SEO ROI, what to count on each side of it, how to set up GA4 and Search Console so the numbers are real, and why month 3 always looks worse than it is.
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